Friday, June 22, 2012

Orbotix Entertains Royalty With Robotic Ball

You've got to admit that the folks over at Boulder-based Orbotix seem to have a knack for getting their robotic ball, the Sphero, into the hands of high profile public figures. Orbotix said Thursday that it managed to get His Royal Highness Prince Andrew, Duke of York, to take the Sphero for a test drive Wednesday, at a conference in Hertfordshire, England. The demo comes just a three months after the firm managed to corner President Obama for a test drive of his own, at an event in Boulder. The Sphero is a robotic ball which is controlled by a user's iPhone or Android smartphone; Orbotix recently hit its first retail store, Brookstone, last month. Prince Andrew has been involved in representing the United Kingdom at trade conferences and in outreach to industry.