Tuesday, January 22, 2008

Omniture Signs eToys

Orem, Utah-based Omniture said Tuesday that the firm has signed on online toy retailer eToys as a customer. The firm said that eToys, which is owned by The Parent Company, will use Omniture for its online web site, and specifically for analyzing its site search activity. Financial impact of the customer win was not disclosed. eToys is based in Denver.