Thursday, August 17, 2006
Omniture Signs Encyclopaedia Britannica
Orem, Utah-based Omniture has signed on the Encyclopaedia Britannica as a customer. Omniture said yesterday that the firm has been selected to provide Encyclopaedia Britannica with its SiteCatalyst product. Encyclopaedia Britannica will use Omniture's software to understand visitors to the firm's Brittanica.com and EB.com web sites. Omniture is a provider of web analytics software.