Wednesday, November 30, 2005
Black Monday Online Shopping Results Rise 26 Percent
comScore Networks is reporting that its survey of online spending shows that year to year sales increased 26% for the critical "Black Monday", the Monday after the Thanksgiving holiday. The web traffic analysis firm found that non-travel online spending rose to $485M versus $386M last year. For the entire Thanksgiving weekend (Thurs-Sun) the firm reported $925M in purchases, up from $737M last year. This year's early results by various firms shows a healthy increase in online shopping, with most shoppers making their purchases from work.