Friday, August 14, 2015
SpotXchange Gets Win With LifeZette
Denver-based programmatic video advertising exchange SpotXchange said this week that it has been selected by a new, "culture-politics hub", LifeZette, for its video advertising. Financial details of the win were not disclosed. LifeZette was launched earlier this week by talk show host and political commentator Laura Ingraham. The companies said that SpotXchange will help LifeZette with managing its inventory and serving ads on the site.