Monday, January 24, 2011

GutCheck Ties With Online Sampling Firm

Denver-based GutCheck, the online market research firm backed by Highway 12 Ventures and Village Ventures, said this morning that it has tied with online sampling firm uSamp. According to the two, GutCheck will use uSamp to reach screened and qualified participants for its market research studies. Financial details of the deal were not disclosed. GutCheck is providing an online tool to help businesses, agencies, and marketers to conduct market research. The firm is headed by Matt Warta, and just announced a $2M venture funding round in October.