Wednesday, April 5, 2006
Omniture Files For IPO
Orem, Utah-based Omniture filed yesterday for an Initial Public Offering on the NASDAQ, saying in a filing with the SEC that the firm is looking to raise up to $120M in the offering. Omniture provides web analytics software, used by companies to analyze their web traffic and ecommerce traffic patterns. The firm reported a net loss of $17M on revenues of $42.8M in 2005 in its IPO filing. The IPO is being underwritten by Morgan Stanley, Deutsche Bank Securities, Credit Suisse, and JP Morgan.