Monday, November 14, 2011
Walt Disney Buys Mommy Blogger Empire Babble
Burbank-based Disney said this morning that it has acquired Babble Media, Inc., an online site features over 200 "mom bloggers". Financial details of the deal were not disclosed. Disney said that Babble will become part of the Disney Interactive Media Group, and provide an online resource for moms and fmailies. Babble is based in New York. The co-founders of Babble, Rufus Griscom and Alisa Volkman, join Disney with the buy. Babble was founded in 2006.