VRMedia Takes Aim At Virtual Reality Software, Hardware

Los Angeles- and Austin-based VRMedia Technology said on yesterday that it has launched, as a joint venture between MC Capital Advisors/Media Content Capital, and virtual reality and computer graphics filmmaker Greg Passmore, and his company, PassmoreVR. According to the company, it is developing high-performance software and hardware for creating, processing and playing superior-quality virtual reality content for entertainment, commercial and industrial settings such as film festivals, schools, factories and hospitals. The company says it has launched a new, high resolution virtual reality player app it calls Kraken, which runs at 8k 2D and 4k x 4k 3D. VRMedia Technology did not outline the corporate structure of the firm, or how much has been invested in the joint venture. Photo: Greg Passmore.