Tuesday, June 5, 2012
THQ Sells Off UFC Rights To EA
Agoura Hills-based THQ said late Monday that it has sold off its rights to produce titles for the Ultimate Fighting Championship (UFC) brand, to Electronic Arts. Financial details of the sale were not disclosed. According to THQ, the sale resulted in an undisclosed cash payment to THQ, and allows THQ to continue to publish its existing console and mobile titles through March 31, 2013. THQ said the sale is part of a "more focused strategy" for the company, whic has been struggling in the last year.