OpenX Names UX VP

Los Angeles-based OpenX, the programmatic advertising marketplace operator, said on Thursday that it has named Janice Rohn as its new Vice President of User Experience (UX). Rohn, who wil be based in Pasadena, will lead the company's User Experience (UX) team, according to the company. Rohn was most recently Vice President, User Experience at PubMatic, and also had served at AT&T, Experian, World Savings Bank, Siebel Systems, Sun Microsystems, as well as Stanford University and Apple.