Demand Media Expands Into eBooks

Los Angeles-based Demand Media has a new market on its sights: electronic books. The firm said today that it has launched two, new electronic book series, part of what the firm said is the "next chapter" of its Demand Studios efforts. The company said it is launching five eBooks about pets, and thirteen books about wine, as the first of its ebook efforts. Both the pets and wine series are now available for download from Amazon. The company did not say how many eBook titles it is looking to publish. Both sets of titles are under the "101 Publishing" name.