Connectivity Finds $6.35M

Los Angeles-based Connectivity announced today that it has raised $6.35M in a Series A funding, for the company's customer analysis software for businesses. The startup said the funding round was led by Greycroft Partners, and also included Rincon Venture Partners, Daher Capital, Double M Partners, TenOneTen Ventures, Eytan Elbaz and SLP Ventures. Connectivity--which runs local serach sites and led by Matt Booth. Connectivyt's platform helps companies manage their online interaction with customers, and helps them figure out who their best customers are, and benchmark their efforts against their competitors, according to the company. The company was previously named Solfo. More information »