Brighter Picks Up $21M For Dental Marketplace

Santa Monica-based online dental marketplace Brighter, founded by serial entrepreneur Jake Winebaum, has raised $21M in a Series D funding round. The funding was led by General Catalyst, and also included DAG Ventures, Mayfield, Benchmark Capital, and Tenaya. Gabe Ling of General Catalyst join's the company's board with the funding. Brighter's online marketplace lets patients see ratings and reviews of dentists, differences in benefits, upfront pricing, co-pays, and more. Brighter said it will use the funding to recruit enterprise software product and engineering talent. Winebaum previously founded, eCompanies, and others. More information »