Break Media Launches New Ad Unit

Los Angeles-based Break Media, the online content publisher which runs as well as a number of other sites, said it has launched a new advertising unit it is calling "Social Video Accelerator". The firm said that the unit provides guaranteed cost-per-view (CPV) ads through its family of sites. Cost-per-view charges advertisers based on how many times people actually view their video ads. Break says its sites now reach more than 120 million unique viewers per month.